PRIVACY POLICY

Updated at January 29st, 2024

LifeScript (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how your personal information is collected, used, and disclosed by LifeScript. This Privacy Policy applies to our website, and its associated subdomains (collectively, our “Service”) alongside our application, LifeScript. By accessing or using our Service, you signify that you have read, understood, and agree to our collection, storage, use, and disclosure of your personal information as described in this Privacy Policy and our Terms of Service.

Definitions and Key Terms

To help explain things as clearly as possible in this Privacy Policy, every time any of these terms are referenced, are strictly defined as:

Cookie:

A small amount of data generated by a website and saved by your web browser. It is used to identify your browser, provide analytics, remember information about you such as your language preference or login information.

Company:

When this policy mentions “Company,” “we,” “us,” or “our,” it refers to LifeScript Ltd., that is responsible for your information under this Privacy Policy.

Country:

Where LifeScript or the owners/founders of LifeScript are based, in this case is Bulgaria.

Customer:

Refers to the person that signs up to use the LifeScript Service.

Device:

Any internet connected device such as a phone, tablet, computer or any other device that can be used to visit LifeScript and use the services.

IP address:

Every device connected to the Internet is assigned a number known as an Internet protocol (IP) address. These numbers are usually assigned in geographic blocks. An IP address can often be used to identify the location from which a device is connecting to the Internet.

Personal Data:

Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.

Service:

Refers to the service provided by LifeScript as described in the relative terms and on this platform.

Third-party service:

Refers to advertisers, contest sponsors, promotional and marketing partners, and others who provide our content or whose products or services we think may interest you.

You:

A person or entity that is registered with LifeScript to use the Services.

User Information Collected and Its Usage

Scope and Collection of Personal Information:

LifeScript diligently adheres to the principles of data protection and privacy. In the regular course of business, we collect a range of personal information from our users. This information is garnered through multiple channels: when users register for an account, participate in surveys, enter contests, solicit customer support, engage with our Services, or interact with our website in any capacity. The types of personal information collected include, but are not limited to, names, mailing addresses, email addresses, telephone numbers, credit card details, and other related data. This data collection occurs both directly (e.g., via account registration or survey participation) and indirectly (e.g., through technological means like browser or device analytics when users access our website).

Utilization of Information:

The personal information collected is utilized in strict accordance with this Privacy Policy. The primary objectives include:

  • Provision and enhancement of the Services offered, including but not limited to, account maintenance, order processing, and customer support.
  • Development of new services and improvement of existing ones.
  • Implementation of marketing strategies and dissemination of promotional materials that are deemed relevant to the user.
  • Protection of LifeScript’s interests, including the security and integrity of our Services and our users.
  • Compliance with applicable legal and regulatory requirements.
  • Customization of user experience, including personalization of content and advertising.
  • Internal operational purposes, analytics, and service optimization.

Categories of Information and Specific Applications:

The following delineates the categories of information collected, their sources, and specific applications:

Personal Identifiers:
Names, mailing addresses, phone numbers, email addresses, and similar identifiers are collected for account servicing, customer support, order fulfillment, and marketing communications.

User Content:
Information such as photos, stories, and other user-generated content is utilized for the creation of personalized products and enhancing user experience.

Payment Information:
Payment details, including credit card information, are essential for transaction processing. Note: Full credit card numbers are securely processed and stored by payment processors, with LifeScript retaining only truncated versions for security purposes.

Commercial Information:
Details of transactions, purchase history, and product preferences are used for customer service improvement, order fulfillment, and marketing analysis.

Internet or Electronic Network Activity Information:
This includes IP addresses, cookies, browsing history, and interaction data, collected for enhancing website performance, user experience customization, and security purposes.

Commitment to Data Protection:

LifeScript is unwavering in its commitment to protecting the personal information of its users. We employ robust security measures to safeguard data against unauthorized access, disclosure, alteration, and destruction. Furthermore, we regularly review our data collection, storage, and processing practices to ensure compliance with best practices and legal standards.

Integration with Social Media Platforms

LifeScript’s offerings do not depend on connections with external social media platforms or services like Google. However, we give you the option to allow LifeScript to access your accounts on various third-party platforms, such as Facebook or Google. This integration facilitates features like logging into our Services using your social media credentials or importing and sharing specific items such as images and contacts, referred to here as “Social Content.” Granting LifeScript access to your Social Content implies your consent for us to access, display, and store this content, as necessary, to make it available for your personal use within our Services.

Management of Photos and Other User-Generated Content

LifeScript typically does not review the photos, stories, transcripts, voice recordings, or other materials (“Your Content”) provided by our users. Nevertheless, incidental exposure to a portion of Your Content may occur as part of our service delivery, for instance, during customer support activities. We utilize Your Content only as required to deliver our Services to you, unless you specifically authorize us for additional uses. Refer to the “User-Generated Content: Rights, Responsibilities, and Usage” section in our Terms for guidelines on permissible content.

When you upload or grant us access to your photos and videos, Your Content may include additional details like timestamps and geographic tags embedded by your image-capturing device. To manage the capture of this image metadata, you may adjust the settings on your device.

You retain control over Your Content provided to LifeScript. By default, we do not delete Your Content unless you request its removal or close your account. Your Content remains in your account based on your preferences. Upon deletion from your account, Your Content is promptly removed from our interfaces and will be permanently deleted from our systems as per our standard business procedures. If you decide to close your account, we will erase Your Content within a reasonable period post-termination.

Do we share the information we collect with third parties?

We may share the information that we collect, both personal and non-personal, with third parties such as advertisers, contest sponsors, promotional and marketing partners, and others who provide our content or whose products or services we think may interest you. We may also share it with our current and future affiliated companies and business partners, and if we are involved in a merger, asset sale or other business reorganization, we may also share or transfer your personal and non-personal information to our successors-in-interest.

We may engage trusted third-party service providers to perform functions and provide services to us, such as hosting and maintaining our servers and the website, database storage and management, e-mail management, storage marketing, credit card processing, customer service and fulfilling orders for products and services you may purchase through the website. We will likely share your personal information, and possibly some non-personal information, with these third parties to enable them to perform these services for us and for you.

We may share portions of our log file data, including IP addresses, for analytics purposes with third parties such as web analytics partners, application developers, and ad networks. If your IP address is shared, it may be used to estimate general location and other technographics such as connection speed, whether you have visited the website in a shared location, and type of the device used to visit the website. They may aggregate information about our advertising and what you see on the website and then provide auditing, research and reporting for us and our advertisers.

We may also disclose personal and non-personal information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate in order to respond to claims, legal process (including subpoenas), to protect our rights and interests or those of a third party, the safety of the public or any person, to prevent or stop any illegal, unethical, or legally actionable activity, or to otherwise comply with applicable court orders, laws, rules and regulations.

How Do We Use Your Email Address?

By submitting your email address on this website, you agree to receive emails from us. You can cancel your participation in any of these email lists at any time by clicking on the opt-out link or other unsubscribe option that is included in the respective email. We only send emails to people who have authorized us to contact them, either directly, or through a third party. We do not send unsolicited commercial emails, because we hate spam as much as you do. By submitting your email address, you also agree to allow us to use your email address for customer audience targeting on sites like Facebook, where we display custom advertising to specific people who have opted-in to receive communications from us. Email addresses submitted only through the order processing page will be used for the sole purpose of sending you information and updates pertaining to your order. If, however, you have provided the same email to us through another method, we may use it for any of the purposes stated in this Policy. Note: If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.

How Long Do We Retain Your Information?

We will retain your information for as long as necessary to provide you with the Services and for the other purposes described in this Policy, in accordance with your instructions, and (iii) as required by applicable law, regulations and legal process . This may include keeping certain information after your subscription has ended and/or after you have received your book as many of our customers like to return to LifeScript at a later date to download their digital copy of the book and/or purchase additional physical books. If you prefer that we delete your digital book once you have completed it or after your subscription ends, please contact us at info@theLifeScript.com to request such deletion and we will promptly honor your request. Any photos and content of your book retained by us will not be used except as necessary to provide additional Services to you. Note that we may retain certain information (excluding the content of your book) even after such a deletion request is made  for the period of time needed for LifeScript to pursue legitimate business interests, conduct audits, comply with (and demonstrate compliance with) legal obligations, resolve disputes, and enforce our Terms.

How Long Do We Retain Your Information?

We will retain your information for as long as necessary to provide you with the Services and for the other purposes described in this Policy, in accordance with your instructions, and (iii) as required by applicable law, regulations and legal process . This may include keeping certain information after your subscription has ended and/or after you have received your book as many of our customers like to return to LifeScript at a later date to download their digital copy of the book and/or purchase additional physical books. If you prefer that we delete your digital book once you have completed it or after your subscription ends, please contact us at info@theLifeScript.com to request such deletion and we will promptly honor your request. Any photos and content of your book retained by us will not be used except as necessary to provide additional Services to you. Note that we may retain certain information (excluding the content of your book) even after such a deletion request is made  for the period of time needed for LifeScript to pursue legitimate business interests, conduct audits, comply with (and demonstrate compliance with) legal obligations, resolve disputes, and enforce our Terms.

How Do We Protect Your Information?

We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information. We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway providers database only to be accessible by those authorized with special access rights to such systems, and are required to keep the information confidential. After a transaction, your private information (credit cards, social security numbers, financials, etc.) is never kept on file. We cannot, however, ensure or warrant the absolute security of any information you transmit to LifeScript or guarantee that your information on the Service may not be accessed, disclosed, altered, or destroyed by a breach of any of our physical, technical, or managerial safeguards.

Could my information be transferred to other countries?

LifeScript is incorporated in Bulgaria. Information collected via our website, through direct interactions with you, or from use of our help services may be transferred from time to time to third parties, located throughout the world, and may be viewed and hosted anywhere in the world, including countries that may not have laws of general applicability regulating the use and transfer of such data. If we transfer your data abroad, we will ensure compliance with the requirements of the applicable laws in the respective jurisdictions. To the fullest extent allowed by applicable law, by using any of the above, you voluntarily consent to the trans-border transfer and hosting of such information.

Is the information collected through the LifeScript Service secure?

We take precautions to protect the security of your information. We have physical, electronic, and managerial procedures to help safeguard, prevent unauthorized access, maintain data security, and correctly use your information. However, neither people nor security systems are foolproof, including encryption systems. In addition, people can commit intentional crimes, make mistakes or fail to follow policies. Therefore, while we use reasonable efforts to protect your personal information, we cannot guarantee its absolute security. If applicable law imposes any non-disclaimable duty to protect your personal information, you agree that intentional misconduct will be the standards used to measure our compliance with that duty.

Is the information collected through the LifeScript Service secure?

We take precautions to protect the security of your information. We have physical, electronic, and managerial procedures to help safeguard, prevent unauthorized access, maintain data security, and correctly use your information. However, neither people nor security systems are foolproof, including encryption systems. In addition, people can commit intentional crimes, make mistakes or fail to follow policies. Therefore, while we use reasonable efforts to protect your personal information, we cannot guarantee its absolute security. If applicable law imposes any non-disclaimable duty to protect your personal information, you agree that intentional misconduct will be the standards used to measure our compliance with that duty.

Can I update or correct my information?

Customers have the right to request the restriction of certain uses and disclosures of personally identifiable information as follows. You can contact us in order to (1) update or correct your personally identifiable information, (2) change your preferences with respect to communications and other information you receive from us, or (3) delete the personally identifiable information maintained about you on our systems (subject to the following paragraph), by cancelling your account. Such updates, corrections, changes and deletions will have no effect on other information that we maintain, or information that we have provided to third parties in accordance with this Privacy Policy prior to such update, correction, change or deletion. To protect your privacy and security, we may take reasonable steps (such as requesting a unique password) to verify your identity before granting you profile access or making corrections. You are responsible for maintaining the secrecy of your unique password and account information at all times.

You should be aware that it is not technologically possible to remove each and every record of the information you have provided to us from our system. The need to back up our systems to protect information from inadvertent loss means that a copy of your information may exist in a non-erasable form that will be difficult or impossible for us to locate. Promptly after receiving your request, all personal information stored in databases we actively use, and other readily searchable media will be updated, corrected, changed or deleted, as appropriate, as soon as and to the extent reasonably and technically practicable.

Sale of Business

We reserve the right to transfer information to a third party in the event of a sale, merger or other transfer of all or substantially all of the assets of LifeScript or any of its Corporate Affiliates (as defined herein), or that portion of LifeScript or any of its Corporate Affiliates to which the Service relates, or in the event that we discontinue our business or file a petition or have filed against us a petition in bankruptcy, reorganization or similar proceeding, provided that the third party agrees to adhere to the terms of this Privacy Policy.

Governing Law

This Privacy Policy is governed by the laws of Bulgaria without regard to its conflict of laws provision. You consent to the exclusive jurisdiction of the courts in connection with any action or dispute arising between the parties under or in connection with this Privacy Policy except for those individuals who may have rights to make claims under Privacy Shield, or the Swiss-US framework.

The laws of Bulgaria, excluding its conflicts of law rules, shall govern this Agreement and your use of the website. Your use of the website may also be subject to other local, state, national, or international laws.

Links to Other Websites

This Privacy Policy applies only to the Services. The Services may contain links to other websites not operated or controlled by LifeScript. We are not responsible for the content, accuracy or opinions expressed in such websites, and such websites are not investigated, monitored or checked for accuracy or completeness by us. Please remember that when you use a link to go from the Services to another website, our Privacy Policy is no longer in effect. Your browsing and interaction on any other website, including those that have a link on our platform, is subject to that website’s own rules and policies. Such third parties may use their own cookies or other methods to collect information about you.

Cookies Usage and Management

LifeScript uses “Cookies” – small pieces of data stored by your web browser on your computer or mobile device – to enhance the performance and functionality of our website and platform. These Cookies help identify the areas you have visited and are crucial for improving your user experience. While not essential for the basic functionality of our website and platform, Cookies enable certain features, like remembering your login details or enabling video content, and their absence may lead to a requirement to re-enter login details upon each visit.

Please note that we never store Personally Identifiable Information in Cookies. You have the option to disable Cookies through your web browser settings. However, doing so might limit your access to certain features and services on our website and platform, adversely affecting your experience. Blocking Cookies may also result in the loss of saved information such as login details and site preferences. Each browser offers different controls for managing Cookies, and disabling a cookie or a category of cookies does not remove them from your browser. To delete Cookies, you will need to do so manually within your browser settings. For more detailed guidance, we recommend consulting your browser’s help menu.

Remarketing Services

We use remarketing services. What Is Remarketing? In digital marketing, remarketing (or retargeting) is the practice of serving ads across the internet to people who have already visited your website. It allows your company to seem like they’re “following” people around the internet by serving ads on the websites and platforms they use most.

Payment Details

In respect to any credit card or other payment processing details you have provided us, we commit that this confidential information will be stored in the most secure manner possible.

Kids' Privacy and Age Limitations

These Services do not address anyone under the age of 18. We do not knowingly collect personally identifiable information from children under 18. In the case we discover that a person under 18 has provided us with personal information, we immediately delete this from our servers. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us at info@theLifeScript.com, and we will take appropriate actions.

Changes To Our Privacy Policy

Should LifeScript implement any updates to this Policy, these updates will be promptly displayed on our website. LifeScript holds the right to alter this Policy at its discretion, hence we encourage you to review it regularly. The last update date of this Policy can be verified by checking the “Effective Date” mentioned at the beginning of this document. Changes to this Policy are effective as soon as they are published on our website or within the Services. In case of significant changes, we might inform you via email (to the email address associated with your account) or through a notification on our website or within the Services before the changes take effect. If you opt for email updates, you will receive notifications of any significant policy changes via email. Your continued use of the Services or Site following any amendments signifies your agreement to the updated Privacy Policy.

Third-Party Services

We may display, include or make available third-party content (including data, information, applications and other products services) or provide links to third-party websites or services (“Third- Party Services”).

You acknowledge and agree that LifeScript shall not be responsible for any Third-Party Services, including their accuracy, completeness, timeliness, validity, copyright compliance, legality, decency, quality or any other aspect thereof. LifeScript does not assume and shall not have any liability or responsibility to you or any other person or entity for any Third-Party Services.

Third-Party Services and links thereto are provided solely as a convenience to you and you access and use them entirely at your own risk and subject to such third parties’ terms and conditions.

Information about General Data Protection Regulation (GDPR)

We may be collecting and using information from you if you are from the European Economic Area (EEA), and in this section of our Privacy Policy we are going to explain exactly how and why is this data collected, and how we maintain this data under protection from being replicated or used in the wrong way.

What is GDPR?

GDPR is an EU-wide privacy and data protection law that regulates how EU residents’ data is protected by companies and enhances the control the EU residents have, over their personal data.

The GDPR is relevant to any globally operating company and not just the EU-based businesses and EU residents. Our customers’ data is important irrespective of where they are located, which is why we have implemented GDPR controls as our baseline standard for all our operations worldwide.

What is personal data?

Any data that relates to an identifiable or identified individual. GDPR covers a broad spectrum of information that could be used on its own, or in combination with other pieces of information, to identify a person. Personal data extends beyond a person’s name or email address. Some examples include financial information, political opinions, genetic data, biometric data, IP addresses, physical address, sexual orientation, and ethnicity. The Data Protection Principles include requirements such as:

  • Personal data collected must be processed in a fair, legal, and transparent way and should only be used in a way that a person would reasonably expect.
  • Personal data should only be collected to fulfil a specific purpose and it should only be used for that purpose. Organizations must specify why they need the personal data when they collect it.
  • Personal data should be held no longer than necessary to fulfil its purpose.
  • People covered by the GDPR have the right to access their own personal data. They can also request a copy of their data, and that their data be updated, deleted, restricted, or moved to another organization.

Why is GDPR important?

GDPR adds some new requirements regarding how companies should protect individuals’ personal data that they collect and process. It also raises the stakes for compliance by increasing enforcement and imposing greater fines for breach. Beyond these facts it’s simply the right thing to do. At LifeScript we strongly believe that your data privacy is very important and we already have solid security and privacy practices in place that go beyond the requirements of this new regulation.

Individual Data Subject's Rights - Data Access, Portability and Deletion

We are committed to helping our customers meet the data subject rights requirements of GDPR. We do store all conversation and personal data unless your account is deleted. In which case, we dispose of all data within a reasonable period in accordance with our Terms of Service and Privacy Policy.

California Residents

The California Consumer Privacy Act (CCPA) requires us to disclose categories of Personal Information we collect and how we use it, the categories of sources from whom we collect Personal Information, and the third parties with whom we share it, which we have explained above.

We are also required to communicate information about rights California residents have under California law. You may exercise the following rights:

  • Right to Know and Access. You may submit a verifiable request for information regarding the: (1) categories of Personal Information we collect, use, or share; (2) purposes for which categories of Personal Information are collected or used by us; (3) categories of sources from which we collect Personal Information; and (4) specific pieces of Personal Information we have collected about you.
  • Right to Equal Service. We will not discriminate against you if you exercise your privacy rights.
  • Right to Delete. You may submit a verifiable request to close your account and we will delete Personal Information about you that we have collected.
  • Request that a business that sells a consumer’s personal data, not sell the consumer’s personal data.

If you would like to exercise any of these rights, please contact us.

We do not sell the Personal Information of our users.

For more information about these rights, please contact us.

California Online Privacy Protection Act (CalOPPA)

The California Consumer Privacy Act (CCPA) requires us to disclose categories of Personal Information we collect and how we use it, the categories of sources from whom we collect Personal Information, and the third parties with whom we share it, which we have explained above.

We are also required to communicate information about rights California residents have under California law. You may exercise the following rights:

  • Right to Know and Access. You may submit a verifiable request for information regarding the: (1) categories of Personal Information we collect, use, or share; (2) purposes for which categories of Personal Information are collected or used by us; (3) categories of sources from which we collect Personal Information; and (4) specific pieces of Personal Information we have collected about you.
  • Right to Equal Service. We will not discriminate against you if you exercise your privacy rights.
  • Right to Delete. You may submit a verifiable request to close your account and we will delete Personal Information about you that we have collected.
  • Request that a business that sells a consumer’s personal data, not sell the consumer’s personal data.

If you would like to exercise any of these rights, please contact us.

We do not sell the Personal Information of our users.

For more information about these rights, please contact us.

Contact Us

Don’t hesitate to contact us if you have any questions about this Policy or our practices, or if you are seeking to exercise any of your statutory rights.

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